Data Science & AI Studio

Turn data
into decisions.

We build statistical products, automated measurement systems, and custom AI agents for marketing teams that need answers, not approximations.

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YDS · 2026
Statistical Products AI Agents Automated Reporting Causal Analysis Marketing Science Predictive Modelling Decision Intelligence Experimental Design Statistical Products AI Agents Automated Reporting Causal Analysis Marketing Science Predictive Modelling Decision Intelligence Experimental Design
A different way of seeing the
Story.
Your Data Stories

exists because every business is constantly writing a story, but to lead with confidence, the business must be the one who actually understands it, owns it, and feels confident to make the next decision and the one after that.

Products 01 live
Product
Live

Marketing Science Engine

143+ statistical algorithms as a stateless HTTP API. Any agent, script, or pipeline can call any algorithm in one request — and get back structured JSON with a decision-ready verdict in seconds.

143+ Algorithms
<1s Response
JSON Output
View product →
// single request → verdict
"algorithm": "t_test_independent"
"confidence": 0.95
Significant p = 0.003
Services 03 offerings

01

AI Automated Measurement

Automated measurement pipelines that replace manual data pulls. Scheduled, event-driven, or on-demand — delivered to any destination in any format.

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02

Custom AI Agents

AI agents built to spec for your workflow. From internal tools to customer-facing products — grounded in your data, your context, and your edge cases.

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03

Advanced Data Science

Bespoke statistical modelling, experimental design, and causal analysis. From predictive models to rigorous A/B test frameworks — done properly, reported clearly.

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How we work

The science of
deciding.

Most analytics tells you what happened. We build systems that tell you what will happen — and exactly what to do about it. Independent from the work we measure. Structurally incentivised to tell you the truth.

01
Independent

We don't mark our own homework.

We sit outside the campaign, the creative, the spend decision. Our analysis has no incentive to confirm what you hoped was working. If the data says stop, we say stop.

You get unshakeable confidence in the source of truth.

02
Proactive

True data stories look forward, not backward.

We surface churn signals, budget waste, and underperforming segments before they become losses — letting you shape your story before your competitors do.

You get competitive foresight and move ahead of the market.

03
Prescriptive

Every output ends with a decision, not a slide.

We don't hand over findings and leave interpretation to the room. Every analysis ends with a clear, defensible recommendation — what to do, why, and what happens if you don't.

You get decision-ready clarity with no ambiguity, and the statistical rigor to defend it in any room.

Ready to start

Your data already
has a story.

Tell us the question. We'll find the answer — and make it impossible to ignore.

Get in touch